Our Investment in You
Business Support
Parkheath provides a high level of start-up and ongoing support to the franchisee to ensure that your business is up and running quickly and efficiently and that any problems or queries are resolved immediately and satisfactorily.
Our comprehensive operating manuals lay out clearly and accessibly every aspect of starting up and running a franchise and enables you and your staff to maximise the Parkheath brand. Our manuals are designed to enable you to achieve this whether you are a newcomer to estate agency or an experienced agent. This powerful management tool is regularly updated with the latest market information and legislation and feedback from users.
Training & Mentoring
Induction training and mentoring are offered to all our franchisees. The training courses are held at locations suitable for both parties. Topics covered range from sales, legal matters, customer service, communications, leadership, recruitment, team-building and information technology. The training and mentoring also strengthens and builds an informal and supportive relationship between new franchisees and our associates and staff.
Marketing
Using our highly identifiable brand across the network we will advise you on PR, local advertising campaigns and link your office to our new website which already receives over 100,000 visits a month. We have an outstanding record of securing high-profile local, regional and national media coverage and our database of potential purchasers from outside our geographical areas has proved successful in winning instructions and marketing our properties to customers beyond the high street.
We pride ourselves in our ability to anticipate and exploit market trends and our communications team are experienced in developing customised materials to help meet your needs in every kind of market situation. We will also provide you with our state of the art marketing templates for your use.
Our Marketing Manager and her team are continually evolving new strategies to meet the requirements of individual offices and you will receive updates and new initiatives on a regular basis. The marketing team will also help with the design of brochures, leaflets and other promotional materials.
Research Development
Research and development into new products, marketing tools, in-house systems and information technology is a fundamental part of our philosophy. We aim to give you systems that enable you to work more efficiently, sourcing cheaper and better quality suppliers for you to achieve higher profit margins, and developing new tools to help give you market leadership in your area.
Our experience shows that healthy competition between franchisees and different areas also generates a supportive relationship and helps nurture an ethos of mutual interest
